{"title":"BEST COMPANY","description":"","products":[{"product_id":"best-company-vintage-yellow-cotton-polo-shirt","title":"Best Company Vintage Yellow Cotton Polo Shirt","description":"\u003cdiv class=\"flex-shrink-0 flex flex-col relative items-end\"\u003e\r\n\u003cdiv\u003e\r\n\u003cdiv class=\"pt-0.5 juice:pt-0\"\u003e\r\n\u003cdiv class=\"gizmo-bot-avatar flex h-6 w-6 items-center justify-center overflow-hidden rounded-full juice:h-8 juice:w-8\"\u003e\r\n\u003cdiv class=\"relative p-1 rounded-sm flex items-center justify-center bg-token-main-surface-primary text-token-text-primary h-8 w-8\"\u003e\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003cdiv class=\"group\/conversation-turn relative flex w-full min-w-0 flex-col agent-turn\"\u003e\r\n\u003cdiv class=\"flex-col gap-1 md:gap-3\"\u003e\r\n\u003cdiv class=\"flex flex-grow flex-col max-w-full\"\u003e\r\n\u003cdiv class=\"min-h-[20px] text-message flex flex-col items-start whitespace-pre-wrap break-words [.text-message+\u0026amp;]:mt-5 juice:w-full juice:items-end overflow-x-auto gap-2\" dir=\"auto\" data-message-author-role=\"assistant\" data-message-id=\"2cf47af9-8bec-4fdf-b419-9bf73b7e2fb0\"\u003e\r\n\u003cdiv class=\"flex w-full flex-col gap-1 juice:empty:hidden juice:first:pt-[3px]\"\u003e\r\n\u003cdiv class=\"markdown prose w-full break-words dark:prose-invert light\"\u003e\r\n\r\nIn the early 1980s, the UK witnessed the rise of the casuals, while Italy saw the emergence of the Paninaro. This Italian subculture, characterized by its affinity for cafes, fast food joints, motorbikes, and the latest designer fashion such as Best Company clothing, began in Milan. Here, middle-class youth with similar tastes would gather in panini bars, flaunting their expensive designer outfits. Inspired by American consumerism and the vibrant spirit of the 80s, the Paninaro movement quickly spread to other major Italian cities, including Rome and Naples. This lifestyle, transcending mere fashion, became a significant chapter in the history of global subcultures, introducing a distinctive wave of style.\r\n\u003cdiv class=\"flex-shrink-0 flex flex-col relative items-end\"\u003e\r\n\u003cdiv\u003e\r\n\u003cdiv class=\"pt-0.5 juice:pt-0\"\u003e\r\n\u003cdiv class=\"gizmo-bot-avatar flex h-6 w-6 items-center justify-center overflow-hidden rounded-full juice:h-8 juice:w-8\"\u003e\r\n\u003cdiv class=\"relative p-1 rounded-sm flex items-center justify-center bg-token-main-surface-primary text-token-text-primary h-8 w-8\"\u003e\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003cdiv class=\"group\/conversation-turn relative flex w-full min-w-0 flex-col agent-turn\"\u003e\r\n\u003cdiv class=\"flex-col gap-1 md:gap-3\"\u003e\r\n\u003cdiv class=\"flex flex-grow flex-col max-w-full\"\u003e\r\n\u003cdiv class=\"min-h-[20px] text-message flex flex-col items-start whitespace-pre-wrap break-words [.text-message+\u0026amp;]:mt-5 juice:w-full juice:items-end overflow-x-auto gap-2\" dir=\"auto\" data-message-author-role=\"assistant\" data-message-id=\"6e472c83-1243-4b69-aae6-8ed429ff3d96\"\u003e\r\n\u003cdiv class=\"flex w-full flex-col gap-1 juice:empty:hidden juice:first:pt-[3px]\"\u003e\r\n\u003cdiv class=\"markdown prose w-full break-words dark:prose-invert light\"\u003e\r\n\r\nBold and iconic, only a select few brands epitomized the Paninaro style: Stone Island, C.P. Company, Moncler, and Best Company Clothing. This Italian fashion was renowned for its vibrant colors, pairing bright gilets with logo t-shirts, eye-catching sweatshirts, jeans, and Timberland boots. Throughout the 80s, Best Company Clothing was the ultimate Paninaro brand, offering everything from graphic t-shirts to waterproof outerwear. Today, it enjoys cult status for its strong ties to youth subculture. By the late 80s, the Paninaro style had crossed over to the UK, sparking the 90s casual era dominated by designer labels and distinctive style.\r\n\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n \r\n\r\nThe Classic Polo Shirt by Best Company would be a great piece to add to your collection. Featuring a 100% cotton construction with a three-button branded closure and the Best Company two tone logo embroidered on the left chest. Subtle detailing such as the bar stitches in contrasting colour's on the cuffs and side vents and its regular fit allow this polo to stand out. A comfortable and smart addition to your wardrobe year round.","brand":"Best Company","offers":[{"title":"Large","offer_id":56910810251612,"sku":"BC-YELL-L","price":65.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0987\/0881\/6220\/files\/dc24e290-image_6483441-80-scaled.jpg?v=1772536249"},{"product_id":"best-company-vintage-multi-striped-cotton-polo-shirt","title":"Best Company Vintage multi striped Cotton Polo Shirt","description":"\u003cdiv class=\"flex-shrink-0 flex flex-col relative items-end\"\u003e\r\n\u003cdiv\u003e\r\n\u003cdiv class=\"pt-0.5 juice:pt-0\"\u003e\r\n\u003cdiv class=\"gizmo-bot-avatar flex h-6 w-6 items-center justify-center overflow-hidden rounded-full juice:h-8 juice:w-8\"\u003e\r\n\u003cdiv class=\"relative p-1 rounded-sm flex items-center justify-center bg-token-main-surface-primary text-token-text-primary h-8 w-8\"\u003e\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003cdiv class=\"group\/conversation-turn relative flex w-full min-w-0 flex-col agent-turn\"\u003e\r\n\u003cdiv class=\"flex-col gap-1 md:gap-3\"\u003e\r\n\u003cdiv class=\"flex flex-grow flex-col max-w-full\"\u003e\r\n\u003cdiv class=\"min-h-[20px] text-message flex flex-col items-start whitespace-pre-wrap break-words [.text-message+\u0026amp;]:mt-5 juice:w-full juice:items-end overflow-x-auto gap-2\" dir=\"auto\" data-message-author-role=\"assistant\" data-message-id=\"2cf47af9-8bec-4fdf-b419-9bf73b7e2fb0\"\u003e\r\n\u003cdiv class=\"flex w-full flex-col gap-1 juice:empty:hidden juice:first:pt-[3px]\"\u003e\r\n\u003cdiv class=\"markdown prose w-full break-words dark:prose-invert light\"\u003e\r\n\r\nIn the early 1980s, the UK witnessed the rise of the casuals, while Italy saw the emergence of the Paninaro. This Italian subculture, characterized by its affinity for cafes, fast food joints, motorbikes, and the latest designer fashion such as Best Company clothing, began in Milan. Here, middle-class youth with similar tastes would gather in panini bars, flaunting their expensive designer outfits. Inspired by American consumerism and the vibrant spirit of the 80s, the Paninaro movement quickly spread to other major Italian cities, including Rome and Naples. This lifestyle, transcending mere fashion, became a significant chapter in the history of global subcultures, introducing a distinctive wave of style.\r\n\u003cdiv class=\"flex-shrink-0 flex flex-col relative items-end\"\u003e\r\n\u003cdiv\u003e\r\n\u003cdiv class=\"pt-0.5 juice:pt-0\"\u003e\r\n\u003cdiv class=\"gizmo-bot-avatar flex h-6 w-6 items-center justify-center overflow-hidden rounded-full juice:h-8 juice:w-8\"\u003e\r\n\u003cdiv class=\"relative p-1 rounded-sm flex items-center justify-center bg-token-main-surface-primary text-token-text-primary h-8 w-8\"\u003e\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003cdiv class=\"group\/conversation-turn relative flex w-full min-w-0 flex-col agent-turn\"\u003e\r\n\u003cdiv class=\"flex-col gap-1 md:gap-3\"\u003e\r\n\u003cdiv class=\"flex flex-grow flex-col max-w-full\"\u003e\r\n\u003cdiv class=\"min-h-[20px] text-message flex flex-col items-start whitespace-pre-wrap break-words [.text-message+\u0026amp;]:mt-5 juice:w-full juice:items-end overflow-x-auto gap-2\" dir=\"auto\" data-message-author-role=\"assistant\" data-message-id=\"6e472c83-1243-4b69-aae6-8ed429ff3d96\"\u003e\r\n\u003cdiv class=\"flex w-full flex-col gap-1 juice:empty:hidden juice:first:pt-[3px]\"\u003e\r\n\u003cdiv class=\"markdown prose w-full break-words dark:prose-invert light\"\u003e\r\n\r\nBold and iconic, only a select few brands epitomized the Paninaro style: Stone Island, C.P. Company, Moncler, and Best Company Clothing. This Italian fashion was renowned for its vibrant colors, pairing bright gilets with logo t-shirts, eye-catching sweatshirts, jeans, and Timberland boots. Throughout the 80s, Best Company Clothing was the ultimate Paninaro brand, offering everything from graphic t-shirts to waterproof outerwear. Today, it enjoys cult status for its strong ties to youth subculture. By the late 80s, the Paninaro style had crossed over to the UK, sparking the 90s casual era dominated by designer labels and distinctive style.\r\n\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n \r\n\r\nThe Classic Polo Shirt by Best Company would be a great piece to add to your collection. Featuring a Multi colour stripe, 100% cotton construction with a three-button branded closure and the Best Company logo embroidered across chest. Subtle detailing such as the bar stitches in contrasting colour's on the cuffs and side vents and its regular fit allow this polo to stand out. A comfortable and smart addition to your wardrobe year round.","brand":"Best Company","offers":[{"title":"Small","offer_id":56910822834524,"sku":"BC-MULT-S","price":65.0,"currency_code":"GBP","in_stock":true},{"title":"Medium","offer_id":56910822867292,"sku":"BC-MULT-M","price":65.0,"currency_code":"GBP","in_stock":false},{"title":"Large","offer_id":56910822900060,"sku":"BC-MULT-L","price":65.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0987\/0881\/6220\/files\/1e6920c3-image_6483441-84-scaled.jpg?v=1772536250"},{"product_id":"best-company-vintage-red-cotton-polo-shirt","title":"Best Company Vintage Red Cotton Polo Shirt","description":"\u003cdiv class=\"flex-shrink-0 flex flex-col relative items-end\"\u003e\r\n\u003cdiv\u003e\r\n\u003cdiv class=\"pt-0.5 juice:pt-0\"\u003e\r\n\u003cdiv class=\"gizmo-bot-avatar flex h-6 w-6 items-center justify-center overflow-hidden rounded-full juice:h-8 juice:w-8\"\u003e\r\n\u003cdiv class=\"relative p-1 rounded-sm flex items-center justify-center bg-token-main-surface-primary text-token-text-primary h-8 w-8\"\u003e\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003cdiv class=\"group\/conversation-turn relative flex w-full min-w-0 flex-col agent-turn\"\u003e\r\n\u003cdiv class=\"flex-col gap-1 md:gap-3\"\u003e\r\n\u003cdiv class=\"flex flex-grow flex-col max-w-full\"\u003e\r\n\u003cdiv class=\"min-h-[20px] text-message flex flex-col items-start whitespace-pre-wrap break-words [.text-message+\u0026amp;]:mt-5 juice:w-full juice:items-end overflow-x-auto gap-2\" dir=\"auto\" data-message-author-role=\"assistant\" data-message-id=\"2cf47af9-8bec-4fdf-b419-9bf73b7e2fb0\"\u003e\r\n\u003cdiv class=\"flex w-full flex-col gap-1 juice:empty:hidden juice:first:pt-[3px]\"\u003e\r\n\u003cdiv class=\"markdown prose w-full break-words dark:prose-invert light\"\u003e\r\n\r\nIn the early 1980s, the UK witnessed the rise of the casuals, while Italy saw the emergence of the Paninaro. This Italian subculture, characterized by its affinity for cafes, fast food joints, motorbikes, and the latest designer fashion such as Best Company clothing, began in Milan. Here, middle-class youth with similar tastes would gather in panini bars, flaunting their expensive designer outfits. Inspired by American consumerism and the vibrant spirit of the 80s, the Paninaro movement quickly spread to other major Italian cities, including Rome and Naples. This lifestyle, transcending mere fashion, became a significant chapter in the history of global subcultures, introducing a distinctive wave of style.\r\n\u003cdiv class=\"flex-shrink-0 flex flex-col relative items-end\"\u003e\r\n\u003cdiv\u003e\r\n\u003cdiv class=\"pt-0.5 juice:pt-0\"\u003e\r\n\u003cdiv class=\"gizmo-bot-avatar flex h-6 w-6 items-center justify-center overflow-hidden rounded-full juice:h-8 juice:w-8\"\u003e\r\n\u003cdiv class=\"relative p-1 rounded-sm flex items-center justify-center bg-token-main-surface-primary text-token-text-primary h-8 w-8\"\u003e\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003cdiv class=\"group\/conversation-turn relative flex w-full min-w-0 flex-col agent-turn\"\u003e\r\n\u003cdiv class=\"flex-col gap-1 md:gap-3\"\u003e\r\n\u003cdiv class=\"flex flex-grow flex-col max-w-full\"\u003e\r\n\u003cdiv class=\"min-h-[20px] text-message flex flex-col items-start whitespace-pre-wrap break-words [.text-message+\u0026amp;]:mt-5 juice:w-full juice:items-end overflow-x-auto gap-2\" dir=\"auto\" data-message-author-role=\"assistant\" data-message-id=\"6e472c83-1243-4b69-aae6-8ed429ff3d96\"\u003e\r\n\u003cdiv class=\"flex w-full flex-col gap-1 juice:empty:hidden juice:first:pt-[3px]\"\u003e\r\n\u003cdiv class=\"markdown prose w-full break-words dark:prose-invert light\"\u003e\r\n\r\nBold and iconic, only a select few brands epitomized the Paninaro style: Stone Island, C.P. Company, Moncler, and Best Company Clothing. This Italian fashion was renowned for its vibrant colors, pairing bright gilets with logo t-shirts, eye-catching sweatshirts, jeans, and Timberland boots. Throughout the 80s, Best Company Clothing was the ultimate Paninaro brand, offering everything from graphic t-shirts to waterproof outerwear. Today, it enjoys cult status for its strong ties to youth subculture. By the late 80s, the Paninaro style had crossed over to the UK, sparking the 90s casual era dominated by designer labels and distinctive style.\r\n\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n \r\n\r\nThe Classic Polo Shirt by Best Company would be a great piece to add to your collection. Featuring a 100% cotton construction with a three-button branded closure and the Best Company two tone logo embroidered on the left chest. Subtle detailing such as the bar stitches in contrasting colour's on the cuffs and side vents and its regular fit allow this polo to stand out. A comfortable and smart addition to your wardrobe year round.","brand":"Best Company","offers":[{"title":"Medium","offer_id":56910898397532,"sku":"BC-red polo-MEDIUM-1","price":65.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0987\/0881\/6220\/files\/e6484406-image_6483441-75-scaled.jpg?v=1772536250"},{"product_id":"best-company-vintage-lilac-cotton-polo-shirt","title":"Best Company Vintage Lilac Cotton Polo Shirt","description":"\u003cdiv class=\"flex-shrink-0 flex flex-col relative items-end\"\u003e\r\n\u003cdiv\u003e\r\n\u003cdiv class=\"pt-0.5 juice:pt-0\"\u003e\r\n\u003cdiv class=\"gizmo-bot-avatar flex h-6 w-6 items-center justify-center overflow-hidden rounded-full juice:h-8 juice:w-8\"\u003e\r\n\u003cdiv class=\"relative p-1 rounded-sm flex items-center justify-center bg-token-main-surface-primary text-token-text-primary h-8 w-8\"\u003eIn the early 1980s, the UK witnessed the rise of the casuals, while Italy saw the emergence of the Paninaro. This Italian subculture, characterized by its affinity for cafes, fast food joints, motorbikes, and the latest designer fashion such as Best Company clothing, began in Milan. Here, middle-class youth with similar tastes would gather in panini bars, flaunting their expensive designer outfits. Inspired by American consumerism and the vibrant spirit of the 80s, the Paninaro movement quickly spread to other major Italian cities, including Rome and Naples. This lifestyle, transcending mere fashion, became a significant chapter in the history of global subcultures, introducing a distinctive wave of style.\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003cdiv class=\"group\/conversation-turn relative flex w-full min-w-0 flex-col agent-turn\"\u003e\r\n\u003cdiv class=\"flex-col gap-1 md:gap-3\"\u003e\r\n\u003cdiv class=\"flex flex-grow flex-col max-w-full\"\u003e\r\n\u003cdiv class=\"min-h-[20px] text-message flex flex-col items-start whitespace-pre-wrap break-words [.text-message+\u0026amp;]:mt-5 juice:w-full juice:items-end overflow-x-auto gap-2\" dir=\"auto\" data-message-author-role=\"assistant\" data-message-id=\"2cf47af9-8bec-4fdf-b419-9bf73b7e2fb0\"\u003e\r\n\u003cdiv class=\"flex w-full flex-col gap-1 juice:empty:hidden juice:first:pt-[3px]\"\u003e\r\n\u003cdiv class=\"markdown prose w-full break-words dark:prose-invert light\"\u003e\r\n\u003cdiv class=\"flex-shrink-0 flex flex-col relative items-end\"\u003e\r\n\u003cdiv\u003e\r\n\u003cdiv class=\"pt-0.5 juice:pt-0\"\u003e\r\n\u003cdiv class=\"gizmo-bot-avatar flex h-6 w-6 items-center justify-center overflow-hidden rounded-full juice:h-8 juice:w-8\"\u003e\r\n\u003cdiv class=\"relative p-1 rounded-sm flex items-center justify-center bg-token-main-surface-primary text-token-text-primary h-8 w-8\"\u003e\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003cdiv class=\"group\/conversation-turn relative flex w-full min-w-0 flex-col agent-turn\"\u003e\r\n\u003cdiv class=\"flex-col gap-1 md:gap-3\"\u003e\r\n\u003cdiv class=\"flex flex-grow flex-col max-w-full\"\u003e\r\n\u003cdiv class=\"min-h-[20px] text-message flex flex-col items-start whitespace-pre-wrap break-words [.text-message+\u0026amp;]:mt-5 juice:w-full juice:items-end overflow-x-auto gap-2\" dir=\"auto\" data-message-author-role=\"assistant\" data-message-id=\"6e472c83-1243-4b69-aae6-8ed429ff3d96\"\u003e\r\n\u003cdiv class=\"flex w-full flex-col gap-1 juice:empty:hidden juice:first:pt-[3px]\"\u003e\r\n\u003cdiv class=\"markdown prose w-full break-words dark:prose-invert light\"\u003e\r\n\r\nBold and iconic, only a select few brands epitomized the Paninaro style: Stone Island, C.P. Company, Moncler, and Best Company Clothing. This Italian fashion was renowned for its vibrant colors, pairing bright gilets with logo t-shirts, eye-catching sweatshirts, jeans, and Timberland boots. Throughout the 80s, Best Company Clothing was the ultimate Paninaro brand, offering everything from graphic t-shirts to waterproof outerwear. Today, it enjoys cult status for its strong ties to youth subculture. By the late 80s, the Paninaro style had crossed over to the UK, sparking the 90s casual era dominated by designer labels and distinctive style.\r\n\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\nThe Classic Polo Shirt by Best Company would be a great piece to add to your collection. Featuring a 100% cotton construction with a three-button branded closure and the Best Company two tone logo embroidered on the left chest. Subtle detailing such as the bar stitches in contrasting colour's on the cuffs and side vents and its regular fit allow this polo to stand out. A comfortable and smart addition to your wardrobe year round.","brand":"Best Company","offers":[{"title":"Large","offer_id":56910876016988,"sku":"BC-LILAC-L","price":65.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0987\/0881\/6220\/files\/576e6398-image_6483441-73-scaled.jpg?v=1772536250"},{"product_id":"best-company-floral-multi-striped-cotton-polo-shirt","title":"Best Company Floral Multi Striped Cotton Polo Shirt","description":"\u003cdiv class=\"flex-shrink-0 flex flex-col relative items-end\"\u003e\r\n\u003cdiv\u003e\r\n\u003cdiv class=\"pt-0.5 juice:pt-0\"\u003e\r\n\u003cdiv class=\"gizmo-bot-avatar flex h-6 w-6 items-center justify-center overflow-hidden rounded-full juice:h-8 juice:w-8\"\u003e\r\n\u003cdiv class=\"relative p-1 rounded-sm flex items-center justify-center bg-token-main-surface-primary text-token-text-primary h-8 w-8\"\u003eIn the early 1980s, the UK witnessed the rise of the casuals, while Italy saw the emergence of the Paninaro. This Italian subculture, characterized by its affinity for cafes, fast food joints, motorbikes, and the latest designer fashion such as Best Company clothing, began in Milan. Here, middle-class youth with similar tastes would gather in panini bars, flaunting their expensive designer outfits. Inspired by American consumerism and the vibrant spirit of the 80s, the Paninaro movement quickly spread to other major Italian cities, including Rome and Naples. This lifestyle, transcending mere fashion, became a significant chapter in the history of global subcultures, introducing a distinctive wave of style.\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003cdiv class=\"group\/conversation-turn relative flex w-full min-w-0 flex-col agent-turn\"\u003e\r\n\u003cdiv class=\"flex-col gap-1 md:gap-3\"\u003e\r\n\u003cdiv class=\"flex flex-grow flex-col max-w-full\"\u003e\r\n\u003cdiv class=\"min-h-[20px] text-message flex flex-col items-start whitespace-pre-wrap break-words [.text-message+\u0026amp;]:mt-5 juice:w-full juice:items-end overflow-x-auto gap-2\" dir=\"auto\" data-message-author-role=\"assistant\" data-message-id=\"2cf47af9-8bec-4fdf-b419-9bf73b7e2fb0\"\u003e\r\n\u003cdiv class=\"flex w-full flex-col gap-1 juice:empty:hidden juice:first:pt-[3px]\"\u003e\r\n\u003cdiv class=\"markdown prose w-full break-words dark:prose-invert light\"\u003e\r\n\u003cdiv class=\"flex-shrink-0 flex flex-col relative items-end\"\u003e\r\n\u003cdiv\u003e\r\n\u003cdiv class=\"pt-0.5 juice:pt-0\"\u003e\r\n\u003cdiv class=\"gizmo-bot-avatar flex h-6 w-6 items-center justify-center overflow-hidden rounded-full juice:h-8 juice:w-8\"\u003e\r\n\u003cdiv\u003e\u003c\/div\u003e\r\n\u003cdiv class=\"relative p-1 rounded-sm flex items-center justify-center bg-token-main-surface-primary text-token-text-primary h-8 w-8\"\u003eBold and iconic, only a select few brands epitomized the Paninaro style: Stone Island, C.P. Company, Moncler, and Best Company Clothing. This Italian fashion was renowned for its vibrant colors, pairing bright gilets with logo t-shirts, eye-catching sweatshirts, jeans, and Timberland boots. Throughout the 80s, Best Company Clothing was the ultimate Paninaro brand, offering everything from graphic t-shirts to waterproof outerwear. Today, it enjoys cult status for its strong ties to youth subculture. By the late 80s, the Paninaro style had crossed over to the UK, sparking the 90s casual era dominated by designer labels and distinctive style.\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\nThe Classic Polo Shirt by Best Company would be a great piece to add to your collection. Featuring a Multi colour stripe, 100% cotton construction with a three-button branded closure and the Best Company logo embroidered across chest. Subtle detailing such as the bar stitches in contrasting colour's on the cuffs and side vents and its regular fit allow this polo to stand out. A comfortable and smart addition to your wardrobe year round.","brand":"Best Company","offers":[{"title":"Large","offer_id":56910868906332,"sku":"BC-flor-L","price":65.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0987\/0881\/6220\/files\/6efc01ae-image_6483441-82-scaled.jpg?v=1772536250"},{"product_id":"best-company-rose-fella-girocolla-raglan-sweatshirt","title":"Best Company 'Fella Girocolla' Raglan Rose Sweatshirt","description":"The Felpa Girocollo Raglan Sweatshirt\r\n\r\nThroughout the 80s, Best Company Clothing was the must have brand for any would be Paninaro, from graphic t-shirts to waterproof outerwear the brand now holds a cult like status for its youth subculture connection. The Paninaro style would also make its way over to the UK in the late 80s following its Italian popularity, giving birth to the 90s casual era of designer labels and style.\r\n\u003cul\u003e\r\n \t\u003cli\u003eColour- Rose Red\u003c\/li\u003e\r\n \t\u003cli\u003eArticle- 692006\u003c\/li\u003e\r\n\u003c\/ul\u003e","brand":"Best Company","offers":[{"title":"Medium","offer_id":56910646346076,"sku":"SKU 692006-Rose-M","price":65.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0987\/0881\/6220\/files\/6d8bb2c9-image3.png?v=1772536250"},{"product_id":"best-company-grey-melange-1982-oversized-fleeced-hoodie","title":"Best Company Melange 1982 Grey Oversized Fleeced Hoodie","description":"The 1982 Oversized Fleeced Hoodie. Throughout the 80s, Best Company Clothing was the must have brand for any would be Paninaro, from graphic t-shirts to waterproof outerwear the brand now holds a cult like status for its youth subculture connection. The Paninaro style would also make its way over to the UK in the late 80s following its Italian popularity, giving birth to the 90s casual era of designer labels and style.","brand":"Best Company","offers":[{"title":"Small","offer_id":56910795604316,"sku":"692112-Grey-S","price":85.0,"currency_code":"GBP","in_stock":true},{"title":"Medium","offer_id":56910795637084,"sku":"692112-Grey-M","price":85.0,"currency_code":"GBP","in_stock":true},{"title":"Large","offer_id":56910795669852,"sku":"692112-Grey-L","price":85.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0987\/0881\/6220\/files\/0537a4d0-image0-1.png?v=1772536249"},{"product_id":"best-company-white-fella-girocolla-raglan-sweatshirt","title":"Best Company 'Fella Girocolla' Raglan White Sweatshirt","description":"The Felpa Girocollo Raglan Sweatshirt\r\n\r\nThroughout the 80s, Best Company Clothing was the must have brand for any would be Paninaro, from graphic t-shirts to waterproof outerwear the brand now holds a cult like status for its youth subculture connection. The Paninaro style would also make its way over to the UK in the late 80s following its Italian popularity, giving birth to the 90s casual era of designer labels and style.\r\n\u003cul\u003e\r\n \t\u003cli\u003eColour- Bianco White\u003c\/li\u003e\r\n \t\u003cli\u003eArticle- 692006\u003c\/li\u003e\r\n\u003c\/ul\u003e","brand":"Best Company","offers":[{"title":"Medium","offer_id":57183497617756,"sku":"692006-White-M","price":65.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0987\/0881\/6220\/files\/da7dc051-image0-4.png?v=1772536249"},{"product_id":"best-company-grey-82-crewneck-oversized-sweatshirt","title":"Best Company '82' Grey Crewneck Oversized Sweatshirt","description":"The \"82\" Crewneck Oversize Sweatshirt. Throughout the 80s, Best Company Clothing was the must have brand for any would be Paninaro, from graphic t-shirts to waterproof outerwear the brand now holds a cult like status for its youth subculture connection. The Paninaro style would also make its way over to the UK in the late 80s following its Italian popularity, giving birth to the 90s casual era of designer labels and style.\r\n\u003cul\u003e\r\n \t\u003cli\u003eColour- Grey Melange\u003c\/li\u003e\r\n \t\u003cli\u003eArticle-692104\u003c\/li\u003e\r\n\u003c\/ul\u003e","brand":"Best Company","offers":[{"title":"Small","offer_id":56910862418268,"sku":"692104-Grey-S","price":70.0,"currency_code":"GBP","in_stock":true},{"title":"Medium","offer_id":56910862451036,"sku":"692104-Grey-M","price":70.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0987\/0881\/6220\/files\/26be3b43-image1.png?v=1772536250"}],"url":"https:\/\/artifactsapparel.co.uk\/collections\/best-company.oembed","provider":"Artifacts Apparel","version":"1.0","type":"link"}